Gibson Network Services has transformed our website from just a "business card" site into our best salesperson.
- Grant Warner CEO
Sports Facilities Group Inc.
Gibson Network Services Inc. Is proud to be a member of the Greater Riverside Chambers of Commerce.
We are business friendly and results driven. Your success will not be measured in terms of search engine rankings and website traffic alone. Our goal is to create a website that contributes directly to your bottom line.
The ideal Gibson Network Services customer includes businesses in construction, industrial manufacturing, home repairs and other large scale goods sales. We excel at helping “unknown” companies become known on the internet, bringing increased attention to your website.
If you are looking to increase your sales, we are ready to speak with you about increasing the effectiveness of your website.
SEO works for most businesses, but if you want to run a quick check and see if your business will benefit from our services, try out quick and easy SEO ROI calculator.
In the past 4-5 years something amazing has taken place in the advertising industry which has been nothing short of transformational. Quite simply, print advertising has died. For proof of this, look no further than your local newspaper. Remember when the Sunday edition of the paper was big, fat and caused a loud thud when it was thrown from the delivery person onto your driveway? Well not any more. Newspapers and other forms of print media advertising have increasingly moved online. The daily newspaper got smaller as fewer and fewer advertisers have run ads that don’t work for them.
Simply put, the internet provides a better way to advertise. Print advertising relies on exposing your advertisement to thousands or millions of readers with the hope that a few might be interested in buying your product or service at the time it is seen. If 1% of the readership sees and responds to your ad, that is considered by the advertising industry to be wildly successful. Usually the response rate is far lower. So your hard earned advertising dollar is wasted on 99+% of the readership, most of whom are not looking for your product/service at the time it was seen.
The internet has changed the advertising model completely. Customers who are seeking a product/service these days have become accustom to using Google, Bing, Yahoo, etc to quickly find what they are looking for. These are customers who are already interested in your product or service, because they are actively seeking these products & services online. If this customer can find your advertising in their search, they are far more likely to purchase from you as a result.
Bill, a homeowner in Riverside, CA, has a tree on his property that has fallen in a recent windstorm. Bill needs to locate a tree service company to handle the removal and clean up of the tree. Bill turns to Google and enters the search phrase, “Tree service in Riverside, CA” to locate a service company.
On the first page of the search results, a number of possible tree service companies are presented. Bill clicks on several of the top results and locates a company in his area and calls for service.
Compare this scenario to using printed advertising. To locate a tree service in print advertising, Bill would first have to acquire the local paper, a local advertising flyer or similar. Then Bill would have to thumb through the ads looking for what he wants and hope to find what he needs. To even have a chance for finding what he needs, a tree service company would have to be running an advertisement in that particular edition. This is more time consuming and far less likely to be successful than Bill’s online search.
It is not only important to be advertising on the internet, but you have to be found as well. To be found on the internet, you have to show up in the top results for the search engines, Google, Bing, Yahoo and various directories such as Yellowpages.com. Getting found does not often happen by accident, but rather is the result of an active search engine optimization (SEO) marketing campaign.
If your company’s products & services are not being found online, Gibson Network Services Inc. will work with you to get you found using a variety of online marketing & SEO strategies. We will research the phrases your customer is likely to use when looking for you and then make sure you show up in the search engines and directories for those phrases. We will also get you onto social media sites, such as Facebook & Twitter. In short we will get you found.
Gibson Network Services SEO offerings are not based on long term commitments and are based on a fixed cost monthly offering that is very cost effective when compared to print media and online offerings. Often our SEO fees are offset by the acquisition of one or two new customers each month. Our services will provide a positive return on your advertising dollar.